Authors Build your Twitter Audience




Authors Build Your Twitter Audience

Six months ago, I had 250 Twitter followers and posted perhaps once a month. I didn’t understand Twitter. It seemed like an incomprehensible stream of nonsense. But I also knew that it was important. A tool that could be harness by the wily self published author. So I did what I usually do when I want to improve an area of my business: I obsessed over it. I researched it. And I learned from those who knew better than me. Today I am closing in on 30k Twitter followers and I have a regular stream of traffic going from Twitter to my website. It was pretty easy to do once I learned how. I’m going to tell you what I did.

However, before telling you how I turned things around, I just want to warn you that Twitter traffic isn’t something I’ve found to be high value. Most of the traffic I generate seems to do very little, but as part of my overall strategy of creating ‘funnels’ Twitter has been providing me with a slow trickle of sales and newsletter signups. So authors build your twitter audience!

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Interviewed by fellow author, Ken Hughes


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Today I was interviewed by fellow author, Ken Hughes (www.kenhughesauthor.com). Here’s how the conversation went:

1. Let’s start at the beginning: how did you know you wanted the kinds of supernatural forces you use in your writing?

tumblr_nvnvq7PkG61t8w028o1_500Growing up, I loved the X-Files, theOuter Limits, Dawn of the Dead, Buffy and Angel, and lots of other horror/fantasy products. I was also reading the books of Stephen King and James Herbert. For some reason, these were the things I loved, and I wanted to live in these scary worlds all the time. By writing my own worlds I get to spend even more time in the place I love to be—fighting for my life against monsters and ghosts. Maybe I love the thrill, but I also love the themes of death, loss, and adversity ever-present within the horror genre.

2. Magic can open a whole set of doors (and pitfalls) in the plot of a story, with new opportunities for characters. How has your concept of the supernatural meshed with your plots?

I have a tendency to weave my plots and characters together, which makes things very complicated to keep in order. I am slowly building a multi-verse which will have characters jumping between worlds. It’s hard work. When the rules don’t apply then you have to restrict yourself or your plots will end up unravelling all over the place! Continue Reading →

Book Funnel: Easily get your books to readers


Book Funnel: Get Sharing

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Book Funnel is something I’ve been using for a while now, and whenever I discover a new tool that I feel offers value for money or some indispensable service, I feel compelled to share it with people. I’m not making any money for promoting the service, and am doing so purely as a recommendation. So what is Book Funnel?

Book Funnel is an online platform that costs a small subscription fee, but allows you to upload your ebooks and easily share with them with your readers via a web link. The beauty of the service is that the link will take the user to a page with multiple options for how they would like to download the books – mobi, epub, pdf. It automates the process of getting the book onto the reader’s devices and also deals with any technical support that might arise. Basically, it allows you to offer freebies and advanced reader copies easily and in a manner that allows you to just post the link and forget about it. Want to offer one of your books free to all platforms for 24 hours? Then stick it on Book Funnel and share the link all over Social Media (Amazon KDP Select is generally fine with marketing efforts so don’t worry about exclusivity, although don’t quote me on it).

Here is what a reader encounters when they follow your link (you can test it yourself on the website via a sample).

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And from there, the user picks the option most suited to them and follows the simple wizard that will get the book onto their devices. I’ve said before that giving away free books is a must for new authors as the number one priority in the early stages is discoverability. The beauty of Book Funnel is that its built on a pay scale. If you only have a few dozen downloads each month then the cost is nominal. I would also recommend it to established authors too, as it is indispensable in conjunction with a newsletter. Give subscribers free books for signing up, and use Book Funnel to offer them a flawless and professional service.

Anyway, you can check out the service in full, here: http://bookfunnel.com/